The E-Myth Chief Financial Officer

The book that goes with the software.

What’s The E-Myth? It’s the legendary and now iconic book series launched way back in 1986, written by Michael E. Gerber, explaining why most small businesses don’t work and what to do about it.


The E-Myth Chief Financial Officer (CFO) explains why the financial life of a small business is most often chaotic, frantic and confused with the financial life of the small business owner.

Learn what most CPAs and accountants can’t tell you and how it’s hurting your company.

Learn why every business owner is at risk of a fatal decision at any time and how to avoid the disasters that follow.

Learn why predictive management is far superior to reactive management and how to execute it.

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RNCN Reports on The E-Myth Chief Financial Officer

Are you a small business owner trying to plug those profit leaks?


Real News Communications Network’s Digital Correspondent Sarah Macias tells us about my and Michael E. Gerber’s new book, The E Myth: Chief Financial Officer, on what small businesses need in order survive long term!

E-Myth Chief Financial Officer Authors Speak at DBJ Event

Dallas Business Journal celebrates An Evening With The E-Myth CFO Authors.


The Best-selling author of The E-Myth books, Michael E. Gerber and co-author Fred Parrish joined Jason Roberson, Managing Editor of Dallas Business Journal at Park City Club for a discussion.

Interview with Berny Dohrmann

Berny Dohrmann, Founder of CEO Space International, endorses and recommends you buy the The E-Myth Chief Financial Officer book.


In the News

Fred Parrish, the creator of The Profit Beacon software and co-author of The E-Myth CFO: Why Most Small Businesses Run Out of Money and What to Do About It, has been featured on the news as an expert for various financial subjects.

 Click on the logos below for recent radio & TV interviews with Fred Parrish.